Mobil USM&R Case Analysi
п»їManagement accounting advanced
Theo Dekker 10004598
Ambito van Zijp10285040
Mobil USM& R (A) Case Research
you What objectives and steps should the two customer clubs ( consumer sub-team, dealer sub-team) select for their primary customer final results. How can these kinds of teams assess what the supplier and Mobil must do very well to achieve the wanted customer results?
Customer Subwoofer Team
Percentage of customers retained
Number of new customers
Increase market share
Market share in the industry
Dealer Bass speaker Team
Develop rewarding dealers
Dealer product sales growth
2 What need to be the objectives and measures to get the internal organization processes in USM& L? Remember, these types of objectives and measures need to drive the desired performance inside the financial and customer targets?
Internal Business Process
Development cycle time
Minimize merchandise waste/ defects
Number of wasted/defective products
Lessen delivery period
Order delivery time
a few Comment on the scorecard advancement process. So why did Bob McCool trigger yet another motivation, the Well balanced Scorecard task? What factors seem essential to the success of a Well-balanced Scorecard job?
Balanced Scorecard at Mobil was a very successful system for its planned purpose, this helped managers and personnel assimilate into a major reorganization. The reason for the reorganization is that a climate survey stated that creativeness and innovation were muffled by the current business environment, relationships with customers had been adversarial, and individuals were boosting their business unit results to make them look better. The reorganization decentralizes decision...